In today’s world, where privacy concerns are significant and cybersecurity threats are ever-evolving, Virtual Private Networks (VPNs) have become essential tools for securing online activities. The White Label VPN has gained prominence among the various VPN business models. It offers an intriguing solution for entrepreneurs, businesses, and organizations seeking VPN services under their custom brand. In this article, we’ll give you a deep dive into the world of White-Label VPNs and explore everything it offers for your business. Without further ado, let’s start.
What is a White Label VPN?
A White Label VPN allows companies to rebrand and resell a VPN provider’s service as their own. Instead of building a VPN from scratch, which can be expensive and time-consuming, businesses can use a trusted VPN provider’s infrustructure instead. This allows them to add their own spin to the structure like the logo, name, aesthetic, and extra functions, making a one-of-a-kind product for their customers.
The idea of “white label” comes from companies giving generic products to stores, which are then packaged and sold under another brand. When it comes to VPNs, this approach helps businesses enter the cybersecurity market without needing deep tech expertise or extensive resources. This model has made it easier for smaller brands and startups to compete in the growing cybersecurity space and give them a chance to grow at this demanding market.
Types of White-Label VPN
Let’s now look at the types of White-Label VPN there are for you to choose-
Stand Alone
In this model, you must purchase the VPN program with the source code and the solution provider will build a VPN solution from scratch. You will have complete ownership and control over the app. With this model, you can acquire a high profit margin.
However, you will have to manage everything in the system. From the servers to the customer support, it’s all on you, which is why it has a higher profit margin, even though it’s a lot to start with. So, investing in it is a no-brainer.
Hosted Solution
In this model, the white-label solution provider will set up everything for you, the app, business and offer the app user 24/7 customer support. You will also receive business-related numerical reports and an admin panel to control.
It is less expensive and easy to start. On top of that, you won’t have to pay for customer service or server management. However, it’s important to remember that all the branding, marketing and responsibilities are yours, and you have the complete flexibility to go in any direction you want no matter which solution you go for.
Key Features of White Label VPNs
White Label VPNs have many features that make user experience and security system better:
Powerful Encryption
Most White Label VPNs rely on AES-256 encryption, the industry’s highest standard. It makes it impossible for any threat or software to decode or leak any information, protecting the data.
Global Server Network
Users have access to numerous servers located around the world. This makes sure there are fast and secure servers which can let people use the VPN to bypass any restrictions or censorship.
Advanced Security Features
These companies also provide additional features like DNS leak protection, kill switches, and split tunneling, which can help the app to be more secure and flexible.
Admin Panel
You will control your subscription, users, features, protocols, servers, payment, etc from your admin panel. So, make sure, your white-label VPN provider has an easy-to-use and efficient admin panel that is customizable according to your business needs.
Affiliate Panel
Affiliate marketing is one of the key strategies to increase your VPN sales. Most of the prominent VPN brands have affiliate opportunities for influencers. To onboard affiliate marketers, you need to have an affiliate panel with your VPN backend to manage commissions, sales, and other affiliate related activities. So, when you buy any white-label VPN solution, make sure they have their own affiliate panel integrated with their VPN. Otherwise, you have to build it by your own, which will be both expensive and time-consuming.
Reseller Panel
Just like affiliate marketing, resellership is one of the key factors to increase your VPN sales, specially to fuel your offline sales. In reseller model, you will generate pin and password, provide it to your resellers, and they will sell it to their customer in person. In Middle-Eastern countries, reselling VPN is a very popular. However, to manage your resellers and their sales, you need a reseller panel integrated with your white-label VPN. So, before you buy a white-label solution, make sure they have reseller panel integrate with their solution.
Platform Compatibility
These companies offer White Label solutions for all the major operating systems like Windows, iOS, Android, and macOS, which you can modify to suit your technology. Resellers can then brand these apps as their own while providing users with a simple interface.
How White Label VPNs Work
White Label VPNs operate through a collaborative agreement between the original VPN provider and the reseller. The provider supplies the backend infrastructure, including server networks, encryption protocols, and software, while the reseller focuses on branding, marketing, and customer service. Here’s a more detailed look at how the process unfolds:
Developing the Infrastructure
The white-label VPN company builds and maintains a strong tech prototype. This means setting up safe server networks in many places, making sure connections are fast, and implementing top-notch encryption. The company also monitors and improves its systems to fight new online threats and stay ahead of others.
Customizing the Brand
Companies who buy white-label VPNs can use tools and templates to customize the VPNs’ appearance and feel. This includes adding their logo, choosing colors, and adding other brand elements. Some providers even let resellers add special features for specific markets.
Marketing and Distribution
Next, they come up with a plan to get customers. This involves paid ads, SEO strategies, social media, influencer, and affiliate marketing. They can also choose how much to charge, what deals to offer, and how to promote their service to stand out in the busy market.
Customer Support
Depending on the white-label company agreement, they might help with server problems while the reseller handles questions about accounts, bills, and how to use the service. This team effort ensures that customers get the proper help and gets a good service.
Benefits of White Label VPNs For Businesses
Having a White-Label solution can unlock many benefits a business can acquire. It has numerous advantages for businesses seeking to diversify their offerings or establish a presence in the cybersecurity space. Here are some listed below:
Cost-Efficient
Building a VPN service from scratch requires major research, development, and infrastructure, which requires a lot of initial investment. They will have to get skilled developers, maintain global server networks, and invest in regular updates and security checks.
White Label VPN solutions skip these costs, allowing businesses to spend money on marketing and attracting new customers.
Fast Entry to the Market
Creating a VPN or a VPN service from scratch can take years for new companies. So, using a White Label VPN solution can help to decrease the time to set up the company so the business can start making their place in the market in a matter of weeks.
Brand Customization
The White-Label Solutions company handles the technical stuff so the reseller company can use its resources to create a unique brand identity. This includes creating marketing materials, eye-catching ads, working with influencers, affiliate links, and building customer loyalty through excellent service.
Scalability
Good VPN providers offer solutions that can grow with more users without harming performance or security. Resellers can expand their offerings without any problem, knowing that technology and the app system can handle new upgrades and implementation.
No Technical Hassle
VPN is one of the complex venture in tech industry and it’s not easy to maintain a VPN app backend if you build and manage it independently. When it comes to white-label VPN, the solution provider will give you the technical support you need to operate your business.
White Label VPN vs. Reseller VPN: What’s the Difference?
While the terms “White Label VPN” and “Reseller VPN” are sometimes used interchangeably, there are subtle differences that are worth mentioning:
- White Label VPN: This approach emphasises the reseller’s brand. Customers see the VPN as a product the reseller has created and manages independently. The reseller decides on pricing, branding, and customer interaction.
- Reseller VPN: With this setup, you can still see the original provider’s brand. The reseller makes money through commissions or a cut of each customer’s revenue. You can’t customise this option as much, but it doesn’t require much upfront investment from the reseller.
Where are white-labels used?
White Label VPNs are versatile and cater to various industries and applications:
- Telecommunications: Phone companies can add VPN services to internet plans, giving customers more privacy and security as part of what they pay for.
- Retail Brands: Stores can launch their own VPNs to encourage customers to sign up for loyalty programs or buy more often.
- Cybersecurity Firms: Companies focusing on cybersecurity can include VPNs in their product packages, offering their clients complete protection solutions.
- Niche Markets: White Label VPNs can be customized to meet the specific needs of certain groups, like gamers who need fast connections or travelers who want full access when abroad. So, any gaming or travelling influencers can start their VPN brands targeting their niche audience with white-label VPNs.
How to Choose the Right White Label VPN
Before you start your VPN company and want a White-Label solution, picking the right VPN is crucial. Here’s a guide on tackling it.
Check Out the Reputation
Start by looking into the reputation of possible VPN solution providers. Search for reviews, feedback, and reviews from current customers. A provider with a solid history of being reliable and being on of customer support will give your business a strong starting point.
Look at Infrastructure and Features
Make sure the provider has a strong network of servers and offers key features like AES-256 encryption, kill switches, and DNS leak protection. For better performance and security, providers should consider offering new technologies like WireGuard or OpenVPN protocols.
Think About Customizable Options
The provider you pick should allow you to create, take their app, and give your own brand to it. From how the app looks to where you put your logo, make sure you can create a product that fits your brand.
See If You Can Scale with it
To expand your business, select a provider capable of scaling its services for increased user capacity. You have to make sure they can manage higher traffic without compromising performance.
Look at Pricing and Ways to Generate Revenue
Compare how different providers price their services and share revenue. Make sure the provider’s costs fit your budget while letting you make good money. Also, clear any upfront payment, read through the agreement before shaking hands and beware of any surprise fees.
White Label VPN Pricing
The price of white-label VPN solution depends on different factors like platform compatibility, protocols, design, servers, and features (kill switch, split tunneling, reseller on-boarding, affiliate panel, etc). Also, company brand value and market reputation matters a lot when it comes to pricing. Along with that, stand alone solution with source code costs higher than hosted solution as we have mentioned earlier. We recommend you to contact us and let us know your requirements. We will provide you a quote after technical evaluation.
How Can Nagorik Help?
Nagorik is a leading VPN development company with experience working with top VPN platforms. We have worked with 20+ VPN brands, including Enova VPN, Shark VPN, Voltify VPN, etc. With our expertise, we can help you craft the ideal VPN business model of your dreams and allow you to create a name for yourself in this growing market.
Here are some of the features we are offering:
- 100+ experienced developers to provide you with the best possible VPN app.
- 8+ years of experience in the VPN industry.
- Already worked with 20+ global VPN brands.
- Building VPN apps for all major operating systems including iOS, Android, Windows, macOS, etc.
- Protocol expertise in all the major VPN protocols including OpenVPN, Shadowsocks, WireGuard, IKEv2, V2Ray, etc.
- VPN marketing and technical consultency.
- White-label and hosted solution opportunity prompt market penetration.
- 24/7 customer support for existing customer.
- Quality service at an affordable cost.
Conclusion
By carefully evaluating these aspects and comparing different providers, you can select the best White Label VPN for your business and set it up for success. A good White-Label VPN is the foundation of your brand’s appearance. Doing it right will allow you to generate consistent revenue and a brand that people remember. With a clear idea of the tactics, you can crack the code to break into the industry and generate sales no matter which route you pick.
And with our White Label Solutions option, you won’t have to go for anywhere else. Nagorik is always there to help you with your VPN needs. We offer the best white-label solutions, with thousands of VPN servers to choose from. With our expertise, we can deliver you with a solution that’ll drive your company to success.
Contact us today to unlock the potential of your business. From providing the best White-Label VPN solution to crafting an ideal business model, we’ll help you through it all. Let’s make something big together. Feel free to reach out to us. Our team of experts can’t wait to serve you.